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About Lili

Cofounder and CEO, CIEN+ and CulturIntel.
Creator of Dreamers Ventures

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 Lili came to the U.S. at the age of 17 with a suitcase, leaving her family behind in Colombia, without speaking English but determined to achieve the American Dream.

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Today, Lili is a recognized cultural intelligence™ expert, World Economic Forum Young Global Leader and an award-winning entrepreneur. After a successful corporate career including a 10-year tenure at Johnson & Johnson, where she pioneered various diversity and cultural marketing strategies, Lili co-founded CIEN+ and CulturIntel. Her firm, based in New York City with offices in Minneapolis and Colombia, offers big-data analytics, business consulting and marketing strategies to help leaders and Fortune 500's successfully turn cultural trends and diversity into innovation and profits. Her methods of Cultural Intelligence™ and ability to use big data, machine learning and AI tools to mine global insights from open-sourced digital discussions, have been featured at numerous global conferences, news outlets and universities like Harvard University, Princeton University, among others.

 

She is a regular TV commentator seen on Fox News, Fox Business and CNN en Español, and has been featured by Forbes, CNN Money, The Huffington Post, The NY Daily News, MM&M, among others. She is the recipient of many awards including 2017 Top 50 Health Influencer and is also an advocate to minority business contributing to initiatives at The United Nations, The World Economic Forum, The White House and around the world. Lili serves as a board member of the Harvard Women's Leadership Board, National Board of Directors of the YMCA USA, mentor to the Stanford Latino Entrepreneur Leaders Program. In 2017 she was appointed by New York City Mayor Bill de Blasio as part of the NYCx Technology Leadership Council and by Governor Cuomo to join the New York State Council on Women and Girls.

 

She holds a degree in Business Administration from Southwestern Adventist University, completed foreign studies in Commerce at Deakin University in Melbourne, Australia,  M.B.A. from the University of Colorado and an executive degree from the Harvard Kennedy School in Global Leadership and Public Policy. She lives in New York City with her husband, entrepreneur and former NFL player Chris Valletta and her two sons.

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Awards



  • 2017 Top 50  Health Influencer, MM&M

  • 2017 1st Runner Up World Economic Forum Impact Lab

  • 2017 Diversity Advocate of the Year, New York Hispanic Chamber of Commerce

  • 2016 Hall of Femme by MM&M, Outstanding Women Transforming Healthcare

  • 2015 Corporate Hispanic Achievement Award by the Hispanic Business Group

  • 2014 Outstanding Women of New York City by ImpreMedia

  • 2013 New York’s 25 Top Rising Latinos, Latino Leaders Magazine

  • 2011 World Economic Forum Young Global Leader

  • 2011 Latino Trendsetter Award

  • 2009 Business Woman of the Year Award by Latin Pride Awards

  • 2009 Latina Leadership Award by LULAC

  • Top 20 Under 40 by PODER Magazine

  • Board member, Women’s Leadership Board of Harvard’s Kennedy School

  • Board member, The Global Diversity and Inclusion Foundation

  • Member, National Society of Hispanic MBAs.


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